May 21, 2024

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Colossian makes use of GenAI to create company coaching movies

3 min read

Most individuals do not watch company coaching movies – or, in instances the place coaching is necessary, do not pay them their full consideration. According to a latest information vote At video know-how supplier Kaltura, 75% of workers admit to watching coaching movies cursorily, watching them with out sound, or listening to them whereas multitasking.

So, that coaching video was given not low-cost to provide, Is there any strategy to make them extra enticing and thus value much less cash? Dominic Mate Kovacs, Co-Founder and CEO ColossianThinks there’s – and it includes GenAI.

Colossian makes use of AI to provide office studying movies, remixing, re-animating and modifying footage of one among a number of digital avatars in opposition to changeable backgrounds. Users can enter a script to have it “read” aloud by Colossian’s text-to-speech (TTS) engine, which additionally interprets the script into greater than 70 languages.


Image Credit: Colossian

“To create a video with Colossian’s AI video platform, all you need to do is input a script and select from a variety of avatars,” Kovacs informed TechCrunch in an e-mail interview. “Any company can efficiently create video about almost anything, without the need for traditional filming resources.”

Kovacs based Colossian in 2020 after leaving Deepfake detection platform Diffuser, which he helped co-launch. An engineer and knowledge scientist by coaching, Kovacs says he was impressed to start out Colossian by the rising company curiosity in GenAI.

“Enterprises are leveraging AI in a variety of areas such as IT automation, customer service and digital labor – highlighting the broad applicability and potential impact of AI technologies in streamlining operations and enhancing service delivery,” Kovacs mentioned. “Barriers to AI adoption, comparable to restricted AI abilities and knowledge complexity, are vital however surmountable challenges that many organizations are actively working to beat. ,

To this finish, I gave Colossian’s platform, which provides a free trial, a attempt to see if I may create a coaching video that will efficiently seize my ADHD mind’s consideration – a excessive bar, after all. The avatars have been a bit too stiff and cartoonish for my liking, and the TTS engine was too robotic, at the very least in comparison with among the extra subtle GenAI instruments on the market (for instance). elevenlabs, But I’ve positively seen worse company movies.

Colossian additionally does not produce video as quick as I’d anticipate – a 38 second clip takes ~11 minutes. Granted, that is a lot sooner than creating the coaching from scratch. But frankly, confronted with the prospect of making greater than a handful of movies for any goal, I’d be tempted to go the PowerPoint or Canva route as a substitute.

Of course, I’m not Colossian’s goal market. And it appears that evidently a variety of home manufacturers, together with Novartis, Porsche, Vodafone, LTE and Paramount, are comfortable to pay for a subscription to Colossian, as Covax claims.

Kovacs attributes buyer attraction to options like integration with studying administration methods and a “conversation mode” that permits two avatars to work together with one another. He does not deny that GenAI will make a distinction within the video area. There is lots of competitors – see frequent floor, synesthesia And surge Plus options from tech giants like Microsoft — however he believes Colossian’s concentrate on “interactivity and engagement,” as he places it, will proceed to distinguish the platform.

Maybe he’s proper. Colossian right now introduced it has raised $22 million in a funding spherical led by Lakestar with participation from LaunchB, Day One Capital, and Emerge Education. Kovacs says the funding will likely be used to triple the variety of workers in Colossian’s New York, London and Budapest workplaces and develop new capabilities comparable to selling video and information checks.

“For C-suite and IT department leaders, our platform represents a scalable, cost-effective solution to training and development challenges,” he mentioned.


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